Two weeks after turning down the NBA’s first proposal, the EuroLeague laid out a 10-year strategy approved by all 13 shareholder clubs.

The league projects €3.4 billion in payouts to clubs over 10 years: €2.2 billion from league revenue and €1.2 billion from expansion fees.

The competition grows to 24 teams in 2027-28 with “practically two conferences,” president Dejan Bodiroga said. New teams will be named in mid-November.

Real Madrid, Barcelona, Olympiacos, Fenerbahce and the other shareholders turn their 10-year licenses into permanent ones without an entry fee.

CEO Chus Bueno warned that if the NBA enters the market on its own, “it’s going to be a disaster. And they know, we know, and we don’t want that.”

Bueno said the league will still listen to any NBA deal that makes sense for its clubs, as both sides race toward 2027-28.

ALBA Berlin vs. Olympiacos in the EuroLeague, Berlin, March 2022. Photo by Sandro Halank, CC-BY-SA-4.0, resized.

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