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Brooklyn Nets at Miami Heat
2026-27 · Preseason · Preseason
Flyte Aviation named Official Private Aviation Partner of the 76ers
The AI-driven private aviation company signed a multi-year deal covering digital, hospitality and fan experiences, including a proposed halfcourt challenge for a private flight.
In this article
NEW YORK — Oct. 14, 2026 — Flyte Aviation named itself the Official Private Aviation Partner of the Philadelphia 76ers in a multi-year sponsorship announced Wednesday, pairing the AI-driven booking platform with one of the NBA’s busiest East Coast markets.
Flyte, which trades as VJET on the NYSE American, said the exclusive partnership is meant to go beyond a standard arena branding buy. The company and the Sixers plan work across digital and social media, premium hospitality, fan engagement, corporate partnerships and private aviation experiences for season-ticket holders and premium customers. Financial terms were not disclosed.
What fans might see
Among the activations under discussion is a “Halftime Flyte Challenge,” in which selected fans could win a private Flyte flight by making a half-court shot. Chairman and CEO David Jenkins framed the deal as a way to introduce a simpler private-aviation product to Philadelphia’s fan and corporate base as Flyte grows its Northeast U.S. footprint.
The announcement lands alongside other 2026-27 sponsorship pushes around the league, from jersey and footwear deals to nutrition partners. For Philadelphia, it adds another premium-lifestyle sponsor while the franchise builds toward a new arena era. Sources cited by name: Flyte Aviation; GlobeNewswire release via Flyte.
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